If you’re in need of search engine optimization help but you don’t have the money to pay for expensive web search optimization tools, there’s no need to worry. There are actually plenty of free local SEO tools you can try out before you put money down. Integrating these local SEO tools into your inbound marketing strategy can be a great way to cut costs without sacrificing your SEO strategy.
GetListed is easily one of the most useful local SEO tools at your disposal. It shows you all the business listings for your company on key local platforms and also tells you which local platforms you’re not targeting enough. You’ll know where to go to fill missing listings and get your business profiled, but you won’t even have to go to the other sites. Usually you can create a listing from GetListed. You can also edit existing listings and even find out how often your business is being reviewed. The To-Do feature of the website provides tips to help you improve each listing’s status as well.
- Google Places
Google aims to give it’s users the best search experience, and that means they prioritize sites and businesses that are categorized correctly online. The Google Places for Business Category Tool can help you give your business that edge. Just type in your service, business model and product keywords into the tool and it will generate a list of terms that will help you place yourself under Google’s pre-set categories. This is especially useful if you’re creating a Google+ page or local listing.
- Review Handout Generator
Whitespark’s free review tool allows you to generate a customized PDF handout that you can give to customers to encourage them to review you online. You can upload your business logo and customize the text with your business information. It also walks your customers through the process of posting a review online. This makes generating online reviews easy.
What are the best free SEO tools you’ve come across? Let us know in the comments!